Cards

Within the Ads section of the CMS, you can also access analytics to review each Ad’s performance on your app.

To access the analytics, navigate to the 'Analytics' tab in the Ad’s editor. This will open the 'Analytics View' for that Ad. This view gives you a breakdown of key performance metrics for the Ad. These metrics are presented across three charts:

• Impressions - the number of times the Ad page was viewed by users

• Uniques - the number of unique users who have viewed the Ad

• Click throughs - the number of people who have swiped up on the Ad

These charts allow you to quickly analyze any peaks and troughs in these metrics during the Ad’s lifetime on the app.

You can also hover over each data point in the chart to view the totals per hour (EST), per day.